A certified life coach is a profession unlike a therapist, mentor or consultant. The coaching process is intentionally driven by what the client chooses to work on, not the coach. The focus is often directed towards personal projects, business successes, relationships, family, conflict, or personal development. Converting the confusion into clarity, despair into hope, doubt into to faith and so on.

The life coaching role is to ensure, during session, that the client is in the drivers seat of their own life. This is an essential step to developing confidence and self-esteem for the client. One of the skills a life coach offers to support this transition is to mindfully observe and then facilitate appropriate questions that access the clients own answers within themselves. A coach will then offer skills and techniques that support the client in making a shift sustainable. Much can be accomplished when a co-creative field has been developed for the client to work within. The skills learned will be valuable in every aspect of their life.